Camo – Stand out video for your work

Remote & hybrid

Office & in-the-field

Sales & pitches

Education & training

Embrace the extraordinary

No matter whether you’re working from home, hot-desking, or on the road, you can get set up in minutes.

Stand out on your next call using any iPhone or Android device, on both macOS and Windows computers, and any meeting platform.

Get started

Focus on presentation

Keep the focus on you with bokeh and zoom controls, and represent your brand with customisable overlays and watermarks.

Refine your image with fine adjustments: you’ll get professional video, with no IT support required. It just works.

Try Camo

“Camo is a game-changer. The image quality against even our newest webcams is incredible - Camo allows us to create much more professional-looking videos, which we use for recruitment, customer onboarding and important meetings. Camo has enabled us to use our smartphones as high-performance webcams, meaning we've only had to invest in some low-cost device holders, to ensure the phone's cameras are positioned correctly and at eye-level.”

– Duncan Cheatle, Learn Amp CEO

Master the first impression

Even if you can’t meet in person, show them exactly who you are and what your brand represents. With crisp, clear video that matches the quality of your work, you’ll impress clients and inspire confidence from the start. Professional video, standout results.

Plug and play

Get started in moments

Simple to set up and use
Pro-level video that affirms your expertise
Clear communication for effective teaching
Customisable on-screen branding
All with hardware you already have

Dependable

Driving stand-out video at

“Advocacy and science communication rely not just on accurate and timely information, but also on the way we communicate. Camo is a fantastic investment for every non-profit that wants to advance their mission in the digital age.” – Rob Davis, Director, The Center of Pollinators in Energy

70% higher response rates

Using video for sales outreach can increase response rates by 70% for sales reps.

Zero to Stand Out in seconds

With personalisable controls and real-time preview, Camo keeps you prepared. Once you dial in settings like frame rate, saturation, sharpness and brightness, just save your preferences as a preset. When it’s time to meet, simply pair your phone via Wi-Fi or USB, precisely frame your shot with Smart Zoom, and get down to business.

1,000,000s
more brand impressions

Higher quality video and easy-to-use brand overlays makes it simpler than ever to get your business’ brand out there.

“On the road today, but have important calls, a webinar, etc, and...my webcam sucks. Yours probably does, too, but our phone cameras are great. Solution: @reincubate's Camo. Life-changing for the quality of my on-the-go video.” – Rand Fishkin, CEO SparkToro

Use tech you already carry with you

There’s no need for additional hardware or cables. By using your current or retired smartphone, you’ll keep money in your budget, while reducing e-waste. Your phone’s camera has optics far more advanced than most webcams - download a free version of Camo today to unlock its high definition capabilities and let your visuals start working for you.

“When I came across Camo, it was a lightbulb moment - of course the best webcam is already in my pocket! I love my iPhone for the camera quality, it only makes sense that I should be using that to make myself look good on my webinars too!” – Melissa Kwan, CEO eWebinar

87% more connected

Great video conferencing helps remote teams feel more connected and involved with their projects.

Latest release

Camo Studio for Apple Vision

Dive into streaming, record your next video, and share your Apple Vision Pro experience with your audience. Hone your scene, connect your iPhone or iPad, and start creating cutting-edge content with ease.

Learn more

How it works

Getting started with Camo is simple

Install Camo Studio on your Mac or PC

Camo Studio controls the video from your camera devices.

or get it for other platforms

Get Camo on your phone or plug in a camera

Use the amazing cameras in your phone, or your webcam or DSLR.

Download on the App Store

or get it for other platforms

Select your device in Camo Studio

Camo Studio will detect your device automatically and let you start using its video.

Read our guides

Fully compatible

Works with all the apps you use

What users say

We’ve won Britain’s highest business honour, the King’s Award for Enterprise, and helped over 10,000,000 users in the last decade.

Tejas Kumar

@TejasKumar_

OH EM GEE!!!!

I have found some of THE BEST SOFTWARE I have used in a very long time – I am blown away by @reincubate's Camo as the best budget camera option for aspiring video content creators.

Major shoutout to @autiomaa for the suggestion! More in this @loom:

3:10 PM · Oct 7, 2021 · Twitter

Adam Nash

@adamnash

For almost a year, I've been struggling to find a great web camera solution that works for Zoom/Meet/Facetime. Part of me wondered, why isn't there just a way to use the spectacular camera on my iPhone when I'm using my iMac?

Answer: There is. @reincubate Camo. Unbelievable. 🎉

1:50 AM · Jan 12, 2021 · Twitter

Joanna Stern

@JoannaStern

I’m going to write about this at some point but this is now how I do all my live TV hits. iPhone 11 Pro hooked up to MacBook Pro using Camo webcam app.

3:49 PM · Sep 15, 2020 · Twitter

Ben Sandofsky

@sandofsky

I have an over-the-top Zoom rig with a big camera, but it’s a hassle to setup/breakdown. I put together a simple alternative for quick sessions: @twelvesouth HoverBar Duo + @reincubate Camo.

Turns out the gap between at the big camera and iPhone is less than you think.

9:59 PM · Mar 19, 2021 · Twitter

Siqi Chen

@blader

How is nobody talking about this??

Instead of spending $2K+ for a DSLR setup, you can use your iPhone as a webcam, in just a few minutes!

It's MASSIVELY better than the FaceTime camera.

Over Zoom, it's hard to see the difference between a iPhone 11 Pro and a DSLR:

10:22 AM · Aug 4, 2020 · Twitter

Marc Blank-Settle

@MarcSettle

Mac cameras are notoriously bad; 720 in a 1080p world. If you've got an old iPhone lying around (it'll have a 1080 camera unless it's REALLY old) then look into software like Reincubate Camo. Crazy name, but it somehow makes the iPhone's camera the feed for Zoom etc

11:25 AM · Nov 16, 2020 · Twitter

Kyle Russell

@kylebrussell

5 minutes of using my iPhone as a webcam with Camo and I’m throwing away my Logitech Brio

5:18 PM · Feb 23, 2021 · Twitter

Greg Barbosa

@gregbarbosa

Camo is an incredible app. I’m selling my old 4K webcam because of it.

1:49 PM · Jul 16, 2020 · Twitter

See what users are saying

Downloads

Get started with Camo today for free.

Camo Studio

Runs on your Mac or PC, lets you control and adjust your video, and makes it available for other apps to use.

Camo Camera

Camo Camera runs on your iOS or Android device and forwards video from its cameras to Camo Studio.

Download on the App Store Get it on Google Play

About

Want to look your best on video calls? The camera on your iPhone or iPad is leagues ahead of any webcam on the market, and Camo makes it easy to use your iPhone as a webcam.

iPhone cameras are getting better but webcams are getting worse. As the Wall Street Journal reported, many newly-released laptop cameras are worse than 2010 models, and many only do 720p, which even YouTube doesn’t consider “HD”.

We’re taking a fresh approach to solving this: no ads, no spam, no fiddly pairing, bulletproof drivers, and a polished, simple app that lets you make the most of the amazing camera you already own.

Using your iPhone makes a huge difference compared to regular webcams, but Camo lets you do even more to look your best on video calls with detailed image adjustment controls. There’s much, much more to come.

Read the Camo Manifesto

FAQ

Which video apps is Camo compatible with?

Lots! More than 40, including Zoom, Google Meet, Microsoft Teams, FaceTime, Chrome, Safari, Firefox, Edge, GoToMeeting, Cisco Webex, QuickTime, Slack, Discord, WhatsApp and more. You can see the list on our site, or in Camo Studio itself.

Camo will never ask you to run some random command. We’re not like that.

Will Camo impact my privacy or security?

No. Camo doesn’t know what you’re using it for, and doesn’t capture or transmit your feed. Our privacy policy is here, but the tldr is that your data is your business, not ours.

What is Camo compatible with?

Camo is compatible with any iOS device running iOS 12 or above, so you could run it on an iPod Touch just as well as your iPhone 16 Pro. Or iPad Pro.

It’ll run on any Mac with macOS 10.15 or newer, and on any PC with Windows 10 or newer. We’ve made sure it runs on 2012 MacBook Pros and the 2015 12" MacBook. Zoom won’t even let you use virtual backgrounds on them, but Camo’s fine.

Camo is compatible with iOS 18 and macOS 15. It is optimized for Apple Silicon.

How is Camo different?

Camo gives you control of everything from your Mac — with rich image adjustments — and it does all the processing on your iOS device, freeing up your computer’s power for work. It has a beautiful native app with Dark Mode support and full iPad support. It has up-to-the-minute compatibility with over 40 apps, and detailed guides on everything from mounts to calls.

Camo doesn’t bother you with complicated and unreliable drivers. It doesn’t have an insecure pairing process — or ads! — and it doesn’t force you to rate it in the App Store. It’s got a built-in uninstaller should you wish to remove it: no need to run cryptic Terminal commands.

We wrote about why we built Camo.

How does Continuity Camera compare?

Camo and Continuity Camera share an original thought: that you can achieve great video using just the camera you already have in your pocket.

Camo started from this idea and in the years since has been continuously improved and upgraded. Using a great camera gives you a solid foundation to build from, but there’s still a lot more to looking incredible on video.

Check out our comparison of Camo and Continuity Camera to find out more.

How can I mount my phone as a webcam?

We bought every type of phone mount on Amazon, and tried them all. We photographed the lot of them, and wrote up our experiences and recommendations here.

Ready to start looking your best?

Give Camo a try for free, and get ready to explain why you stand out on your next call.

Upgrade to

Camo Pro

On-Brand Clarity

Embrace the extraordinary

Focus on presentation

Master the first impression